ABOUT LUMARA 360
Immersive Visual Marketing for Places Worth Experiencing.
LUMARA began with a simple frustration: beautiful destinations often ask people to decide whether to visit, stay, or book based on a handful of photographs. I wanted to be able to look around first.
That idea became the foundation of LUMARA—helping people explore distinctive places before they experience them in person.
That background in interior design, property presentation, hospitality, and photography styling shapes how every LUMARA project is planned, captured, and delivered.
Selective by Design
A Limited Number of Projects. A Higher Level of Attention.
LUMARA 360 operates as a boutique provider and chooses to work with a limited number of clients so each project receives direct communication, careful coordination, and continued attention from the first planning conversation through launch and ongoing support.
We believe it's important to review a market and consider each business category to help avoid direct competitor conflicts and protect the quality of each client relationship. We are not a "shoot and move on" photography company. We are invested in helping our clients to succeed.
Lorraine Fisher
Founder & 360° Tour Strategist
Experience Behind the Strategy
Lorraine Fisher
Founder & 360° Tour Strategist
Before founding LUMARA 360, I spent more than 20 years shaping how spaces are experienced through interior design, property presentation, hospitality, furnished-rental operations, and styling for professional photography. That background taught me to see more than a room—how people move through it, what draws their attention, and what they need to understand before they book, visit, or inquire. I personally oversee and manage every LUMARA 360 project from the initial site review through final delivery. I plan and capture the 360 tour, determine how the experience should unfold, and can help style the space so it is camera-ready. When aerial photography, video, or another specialty service will strengthen the project, I coordinate those professionals and oversee how every element comes together. One of my favorite parts of this work is discovering interesting spaces and meeting the people behind them. I love hearing how a business or destination came to be, noticing the details that make it memorable, and finding ways to bring that story into the 360 tour experience. My goal is not simply to document a space, but to create an immersive digital asset that feels true to the business, is easy for visitors to explore, and helps them take the next step with confidence.
Based in San Antonio. Available for Select Destination Projects.
LUMARA 360 serves businesses throughout San Antonio, the Texas Hill Country, and surrounding areas, with travel available for select projects across Texas and beyond.